After 18,000 Emails,

Meet PrimeEyes Glide!

Water-Resistant Eyeliner for Women Over 50.


Want to try it out? Get on our VIP launch list.

After 18,000 Emails, Meet PrimeEyes Glide!

Water-Resistant Eyeliner for Women Over 50.


Want to try it out? Get on our VIP launch list.

Presenting our no-struggle eyeliner!


Light touch, long stay, water resistant.


Glides like butter on mature eyelids.


Lays saturated pigment in smooth, crisp lines. Conditions eyelashes.


Safe for sensitive eyes. Easy to remove.


The oomph and intensity of liquid, tamed in pencil like convenience.


And it comes with smudger & discreet sharpener.

Presenting our no-struggle eyeliner!


Light touch, long stay, water resistant.


Glides like butter on mature eyelids.


Lays saturated pigment in smooth, crisp lines. Conditions eyelashes.


Safe for sensitive eyes. Easy to remove.


The oomph and intensity of liquid, tamed in pencil like convenience.


And it comes with smudger & discreet sharpener.


The Eyeliner Experience You Always Craved But Never Got!


If you have hooded lids that demand definition…


If you want the illusion of lift…


If you love your smoky eyes…


But can’t stand messy under eyes…


If you just can’t bother with fiddly eyeliners anymore…


Pencil liners give patchy pay-off that disappears in minutes?


If a fuller lash line is your idea of divine…