5 Make-Up Tips With PW Trinity

Struggling to Look Fabulous After 50? Nothing Suits Your Face?

Feel You're Invisible in a Crowd?

A woman with light blonde hair and pink nails holds three tubes of makeup near her face, displaying their colors: deep mauve, pale yellow, and shimmery rose. She has glossy lips and subtle eye makeup.

Follow these 5 make-up tips from real mature women. And fall back in love with your beauty. 

Illustration of a blue sunscreen container labeled Sunscreen SPF 15 with a sun graphic, a pink number 1 on the left, and a pink check mark on the right.

1. Don’t Forget SPF.

It is a big deal. Sun exposure adds years to your face and skin. Plus, it puts you at risk of skin cancer. Choose sun protection that doesn’t leave a white cast. 

Illustration of a tube of ointment or cream with a blue label, surrounded by a pink curved arrow on the left and a pink checkmark on the right.

2. Spot Concealing is a Thing

Forget the whole inverted V. You can add a touch of concealer in a shade that complements your skin tone for a veil of coverage across areas that have blemishes and age spots.

Illustration of an eye with an eyebrow pencil defining the eyebrow, a pink number 3 on the left, and a pink check mark on the right, suggesting step 3 of an eyebrow makeup routine.

3. Focus on Brows

Frontiers in Psychology research has found that full, fluffy brows are an easy way to look framed, natural, and gorgeous. Shape your brows, tame unruly hair, and hide the bald spots.

Line drawing of a person applying something to their closed eyelid with one hand. A pink number 4 and a pink checkmark are visible on the left and right sides of the image.

4. Use Brown or Navy Mascara

Black is dramatic. But black looks fake. Brown and deep navy give the same length, volume & separation, without being over the top. They stain less too.

Line drawing of a person applying lipstick to their lips with one hand. The number 5 and a check mark are shown in pink on either side of the image.

5. Do “No-Make-Up” Make-Up.

No, you don’t have to be an expert to pull this off. 

The no-make-up trend has taken runways and fashionistas by storm. 

It is trickling down to women over 50. 

And you’ll be thankful for it. 

What this minimalistic trend does is it allows you to wear lipstick, blush, contour. 

Without letting them steal the show. 

‘Cause you’ll adore yourself again by allowing your beauty to be the star. Not make-up!  

Intrigued? Keep reading.

Meet the #1 Mascara for Women Over 50

Here’s How to Pull The No-Make-Up Look Off. Without Watching Endless YouTube Videos. Get It Right, Right Now.

A large, bold pink check mark on a plain white background.

Moisturize your face with a non-sticky balm. Good ones act as a primer too. Quick pore and line blurring. Plus, hydration.

A large, bold pink check mark on a plain white background.

Next, grab your favorite beauty stick/tint. One that isn’t over the top. Use it as lipstick (go bold and deep if you like), apply the pigment to the apples of your cheeks, and sharpen and define your jawline. Meld and blend with your fingers.

A large, bold pink check mark on a plain white background.

Last but not the least. Enhance the glow & glamor. Use a 50-friendly highlighter that gives wet moonshine appeal. Light
reflecting… Beautiful. For a flawless face that’s snatched yet natural. We call it #snatural.

I'M READY FOR THE SECRET TO NATURAL BEAUTY

If Your Make-Up Bag Is Full of Pro-Age Products, Your Minimalistic Look Should Floor You.

Alive, awake, healthy. 

Well put together, but you didn’t even try!

No?

Unfortunately most cosmetics for women over 50 aren’t designed to solve their skin and make-up challenges. They are made to clickbait.

So, is that it…?

Side-by-side photos of a woman before and after makeup. The left shows her with pale skin and a neutral expression; the right shows her with a warmer complexion, brighter smile, and more vibrant appearance. Text: PALE SKIN? NOT ANYMORE!.

Forever Stuck in the Vicious Cycle of Trying Everything, Hating Everything, Wasting Money, and Feeling Second Best?

We promised to bring your dazzle back. 

This solution does even better. 

Go from grandma to glam, in under 2 minutes. 

The miracle of 7+ make-up products in 3 wands. 

No wands, no brushes, or fuss!

BE NATURALLY BEAUTIFUL.
Smiling older woman with long gray hair, wearing a pink shirt, holds up a tube of pink lipstick in her right hand against a plain white background.
White logos of Vogue, Good Housekeeping, and Cosmopolitan magazines are displayed side by side on a blue background.
White text on a blue background displaying the logos for Vogue, Good Housekeeping, and Cosmopolitan magazines.

PrimeWand Trinity.

3 sticks for a fail-proof youthful face! 

PrimeWand Nourish: Non-messy, 3% Hyaluronic Acid moisturizer in a wand. Plumps skin up. Excellent base.

PrimeWand Pigment: No-bleed lipstick + blush + natural contour. In the color of happiness. Bloom with life.

PrimeWand Pearl: Wet look moonshine glow. Luminous highlighter without texture and chunks. 

Side-by-side “before” and “after” photos of an older woman with short gray hair, showing improved skin tone and brightness. Three makeup sticks and product icons are shown at the bottom.

How to use PrimeWand Trinity

BE NATURALLY BEAUTIFUL

All Your Beauty Woes, Solved. With 3 Sticks.

A blue cylindrical tube of skincare stick labeled prime with a yellow solid product exposed, standing next to its matching blue cap lying on its side, both displayed on a white and light blue background.

PrimeWand Nourish: Non-messy, 3% Hyaluronic Acid moisturizer in a wand. Plumps skin up. Excellent base.

A blue tube of Prime Everyday balm with the cap off, revealing a dark brown stick inside. The cap, printed with the brand name, stands upright beside the product on a light blue circular background.

PrimeWand Pigment: No-bleed lipstick + blush + natural contour. In the color of happiness. Bloom with life.

A blue and silver stick cosmetic product labeled prime with a matching blue cap lying beside it, both featuring white geometric designs, displayed on a light blue background with a circular brushstroke border.

PrimeWand Pearl: Wet look moonshine glow. Luminous highlighter without texture and glitter.

Replace 7+ products.
Heal your sensitive skin. Let “you” shine through.

Or Patch Things Together With Expensive Products. That Don’t Even Flatter Silver Queens.

The image shows a large pink $50 with a blue X drawn over it, indicating that the $50 price has been canceled or is no longer applicable. The background is light blue.

Messy, oily, heavy day creams.

A large pink dollar sign and the number 35 are crossed out with a thick blue X on a light background, indicating a price change or discount.

Primer that clogs your pores.

A pink dollar sign and the number 44 are crossed out with a large blue X on a light background, indicating a price change or discount.

Cuticle cream that’s needlessly expensive.

A pink dollar sign and the number 9 are crossed out with a large blue X on a light background, indicating a price change or discount.

Lipstick that feathers & bleeds.

A pink dollar sign and the number 21 are crossed out with a large blue X on a light background.

Blush that’s a dusty, cakey mess.

Pink text displays $30 with a large blue X drawn over it, indicating that the $30 price is canceled or no longer applicable, all set on a light background.

Contour that’s harsh and obvious.

A pink dollar sign and the number 40 are crossed out with a large blue X on a light background, indicating the price is no longer $40.

Highlighter that spotlights texture.

A pink dollar sign and the number 38 are crossed out with a large blue X, indicating a price reduction or discount. The background is light blue with faint circular patterns.

Face tint that costs a fortune.

SHOP PRIMEWAND TRINITY
100% money back guarantee

Explore PrimeWand Collection

PrimeWand Nourish
Prime Prometics PrimeWand Nourish stick moisturizer with yellow balm exposed and the blue cap beside it Prime Prometics PrimeWand Nourish stick moisturizer with yellow balm exposed and the blue cap beside it

PrimeWand Nourish

4.9
205 Reviews

Sleek stick. Convenient. Mess-free. Luxury moisturizer on the go.

Regular price
$28
View details
PrimeWand Pigment
Prime Prometics PrimeWand Pigment in a wine-berry shade with twist-up stick and cap Prime Prometics PrimeWand Pigment in a wine-berry shade with twist-up stick and cap

PrimeWand Pigment

4.9
853 Reviews

Lipstick + blush + contour + tint. Sheer. For healthy vitality.

Regular price
$28
View details
PrimeWand Pearl
Prime Prometics PrimeWand Pearl highlighter stick with a shimmery champagne-bronze top and blue cap Prime Prometics PrimeWand Pearl highlighter stick with a shimmery champagne-bronze top and blue cap

PrimeWand Pearl

4.9
215 Reviews

Dazzle and glamor, on demand. One stick brings brilliance, erases tiredness, and makes you look like a million bucks!

Regular price
$28
View details
PrimeWand Trinity
Three PrimePrometics™ PrimeWand Trinity sticks stand upright, each in a silver case with a blue base and white geometric design, showing multitasking shades: yellow, deep red, and shimmery beige. Three PrimePrometics™ PrimeWand Trinity sticks stand upright, each in a silver case with a blue base and white geometric design, showing multitasking shades: yellow, deep red, and shimmery beige.

PrimeWand Trinity

4.9
1511 Reviews

Stunning pro-age makeover with (just) 3 sticks. Easy to carry. All-natural.

Regular price
$84
View details

Try PrimeWand Risk-Free. 100% Money-Back Guaranteed!

Price & hesitation should never come between you and a Prime product that’ll lift your confidence.

That’s why we have a no questions asked, 30-day money-back guarantee.

99% of women ADORE PrimeWand. We won’t be mad if you’re in the 1% that for some reason don’t.

Send us back the bottle, even if it's empty.

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What people are saying about PrimeWand

FAQs

PrimeWand Trinity is a bundle of 3 skin adoring beauty sticks that work together to solve most of your make-up challenges. It is a boon for women who wish to have a lighter make-up bag, and spend minutes -- instead of hours - trying to look their best. It is especially designed for women over 50.

We like to say 7+ products. But in reality these 3 sticks will work as: 

  • Face balm 
  • Body moisturizer 
  • Primer 
  • Cuticle cream 
  • Blusher 
  • Face tint 
  • Lipstick 
  • Contour 
  • Highlighter 
  • Eyelid shimmer 
  • Lip gloss 
  • Decolletage enhancer 
  • Body shimmer 

And even more. Explore our reviews to learn more about the ingenious ways this bundle serves women over 50.

All Prime products are hypoallergenic, cruelty free and organic.

PrimeWand Nourish doesn’t have a tint to it.

PrimeWand Pigment mimics the flushed radiance of fun and joy. Every silver queen blooms the same hue of happy.

PrimeWand Pearl doesn’t have weird shifts or tones. It is simply put - pure moonshine. Don’t you want the magic?

Glad you asked. PrimeWand Trinity is packed with bioactives and botanicals. The wands contain olive oil and avocado oil for all-round nourishment. Hyaluronic acid to boost collagen production. Some of the wands contain freshwater pearl extract & honey.