Giving has always been rooted in Prime Prometics' mission.
In May 2025, We were honored to partner with Breastcancer.org to bring that mission to life at two powerful events: the 10th annual A Day in the Garden luncheon in Malvern, PA, and the sold-out Women in Media and Marketing Awards Luncheon in New York City.
Breastcancer.org is all about supporting people through every step of their breast health journey. As a trusted nonprofit since 2000, they’ve helped millions around the world with expert advice, up-to-date research, and a powerful community of peer support. Founded by breast oncologist Dr. Marisa C. Weiss, their mission is simple: to give people the clarity, confidence, and connection they need to make informed decisions and feel less alone.
Each of these events was designed to spotlight courage, community, and continued advocacy for breast cancer awareness and education. Prime Prometics proudly supported both by donating hundreds of full-size, pro-age beauty products to attendees, honorees, and healthcare advocates alike.
Our signature PrimeLash Mascara and PrimeEyes Glide Eyeliner were gifted to remind every woman in the room that self-care and self-expression remain powerful acts of resilience.
Set against the backdrop of Radnor Hunt in Malvern, PA, A Day in the Garden brought together local survivors, caregivers, and supporters for an afternoon of creativity and compassion.
Attendees were invited to decorate themed tables, connect over shared stories, and hear from Breastcancer.org's founder and Chief Medical Officer, Dr. Marisa Weiss.
Our donated beauty kits were included in gift bags for guests, many of whom have faced breast cancer head-on.
These women embody the spirit of "surthrival", living not just despite breast cancer, but more fully because of what they’ve overcome.
Held in NYC, this sold-out event honored leading voices in media and marketing who champion women's health and breast cancer awareness.
Award recipients included Elizabeth Rutledge, Chief Marketing Officer at American Express, and Astrik Karapetian of Beiersdorf, among others.
The event featured a keynote from The Office star and breast cancer survivor Jenna Fischer, who shared her story with vulnerability and hope.
Prime Prometics was a proud in-kind sponsor, gifting curated beauty bundles to attendees and honorees. From PrimeHair Lush N’ Thick to PrimeLash Mascara, we’re sure that as guests opened their gift bags, expressions of surprise, joy, and heartfelt appreciation were heard.
For many attendees, survivors, caregivers, and advocates alike, these weren’t just beauty products; they were reminders that their strength, femininity, and radiance deserve to be celebrated at every stage of life.
What began as a brand built by and for breast cancer survivors has blossomed into a movement.
Prime Prometics has always believed beauty should serve women at every age and every stage.
We recognize that breast cancer impacts not just physical health, but also a woman's confidence, identity, and sense of community.
Our commitment is to stand with women affected by breast cancer, providing tangible support that uplifts, empowers, and reminds them that they are never alone.
Our participation in these events reflects that belief in action. We're scaling our giving efforts through new partnerships, donations, and community-focused activations.
Our products are more than formulas… they’re infused with the stories of the women we serve. Women like Madaline McKay, our May Surthrivor, who remind us that true beauty deepens over time
A Day In The Garden Prime Prometics Booth
Want to help us expand our reach and serve more women facing breast cancer?
Learn more about our Giving Program and how you can nominate an organization or community in need of confidence-boosting care.
Want to share your story? Contact us at giving@primeprometics.com.
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