Mulberry Collection

Abstract image with a gradient background transitioning from deep purple at the top to pale pink at the bottom, featuring scattered golden sparkles across the middle section.

Live the Purple Fantasy,

Done Right for Mature Eyes.

Shop the PrimeEyes Brightener in soft-mauve Violeta, and the duo of PrimeLash Mascara & PrimeEyes Glide in dark plum Mulberry.

  1. A blue tube of mascara labeled primelash stands open, with the wand and brush displayed upright next to it. The brush has dark bristles and the packaging has white geometric accents.
    PrimeLash Mascara
    (4.9)

    9 000+, 5* ratings. Pro-age best-seller separates & elongates short lashes.

    A solid dark brown color fills the entire image without any patterns, objects, or visible textures.
    Mulberry
    Mulberry
    Smoky
    Emerald
    Deep Burgundy New
    $28
  2. A blue and purple retractable eyeliner pencil with chevron patterns and the word prime printed on the body, shown standing upright on a white background.
    PrimeEyes Glide Eyeliner
    (4.9)

    Water-resistant and smudge-proof eyeliner. Lift, define, frame your wise eyes with velvety, deep color.

    A solid dark brown color fills the entire image without any patterns, objects, or visible textures.
    Mulberry
    Mulberry
    Deep Burgundy New
    $28
  3. Prime Prometics PrimeEyes Eye Brightener in Violeta, a violet shimmer stick shown on a white background
    PrimeEyes Eye Brightener
    (4.9)
    Eyeshadow that works for women over 50. Illuminating, lifting, radiant - a shimmery wash of color for fresh, awake eyes.
    A solid, light beige background with no visible objects, patterns, or text.
    Champagne
    Champagne New
    Satin Bronze New
    Violeta
    Vanilla (Matte)
    True Neutral (Satin Matte)
    Vintage Mauve (Matte)
    Timeless Taupe (Matte)
    Toffee (Matte)
    Cocoa Noir (Matte)
    Espresso (Satin Matte)
    Emerald (Satin Matte) New
    $28
A product review by Susan P., a verified buyer, who gives 5 stars and praises a mascara and eyeliner for their nostalgic, classic purple shades, calling the result playful, feminine, and elegant for a 65-year-old woman.

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