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The Most Impactful Lash Transformation, EVER.

The Most Impactful Lash Transformation, EVER.

PrimeLash Volumizer


Bigger, bolder, emphatic lashes. Look professionally done.


PrimeLash Volumizer is the thickening & lifting mascara mature beauties have prayed for.


12x more eyelash body. Ditch the droop.


Rich pigment with a hint of navy neutralizes lash grays.


Designed to layer like a dream. No clumps. No smears.


Plus, the lash nourishment you’ve come to love and expect from Prime.


Want larger-than-life, massive, glossy eyelashes?


This is the only answer fit for women over 50.

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  • Mascara for Mature Women
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