SEPTEMBER FAIR - ALL ABOUT SKINCARE.

When we asked our sprightly community of 100k amazing mature women, they said proud and strong - We want to invest in quality skincare.

Well, the skin is your body’s largest organ.

And skincare isn’t just products, it is self care too.

Having the Last Laugh With Acne Over 50!

The serenity of your golden years can be disrupted by the advent of adult acne.

The post menopause scourge.

But fear not my queen, you can still have the last laugh.

In our detailed September guide, we covered:

Be armed with knowledge that’s (actually) helpful.

Don’t run after fads.

Make friends with deep, real healing.

We don’t accept any statement at face value.

We prod & probe to find the biggest bang for your bucks.

This month we put the question - Are eye creams any good? - to the fact check test.

What did we find?

What do dermatologists say?

And why would you invest in expensive eye creams, if good old vaseline does the trick?

Graceful aging is a thing.

And it comes down to hydration, collagen, and your fat pads.

These “main players” (if you will) feed off of each other.

And understanding this domino effect is the key to unlocking amazing skin after 50.

We’re serving that key on a silver platter.

The tell-tale signs of collagen loss (Determine your severity!)

Science behind the collagen connection

Building collagen back (Through diet and regime)

PrimeSkin Protect

Wake up to sunny days. Women scrambled to enjoy the last of the warm weather, with SPF 40 UVA + UVB protection. Did you?

PrimeWand Complexion Bundles

We did the work for you. Everything you need to create dozens of flawless, contoured make-up looks - to match your undertones.

PrimeLash Mascara

The OG.

Water resistant. 10x lash lengthening and thickening.

Nourishes lashes for clump-free beauty.