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Ah, September, the time to trade in pink lemonade for pumpkin spice…
And give your eyeliner an autumn makeover. But let’s not get ahead of ourselves.
September proved to be a perfect transition into the -ber months — bringing empowering stories and shades from our Prime faves.
Our community got their hands on brand-new, fall-approved colors of PrimeEyes Glide.
Want to learn what it is? Read on for our September digest.
Not only do mature queens keep up with the trends, they originate them.
Need we remind you that Prime helped popularize pearl skin with the PrimeWand Pearl way back in 2022?
Long before it gained viral fame on TikTok?
Here’s a recap on this standout trend and more for silver queens.
It’s like eveningwear, but for your wise eyes. Corals, peaches, and burnt oranges are the epitome of sophistication and style for silver queens…and it doesn’t hurt that these sunset shades help neutralize hyperpigmentation on all complexions. Grab the coral shade from 5-in-1 PrimeWands for the perfect gateway into the sunset colors craze.
Dewy and glowing skin is nothing short than divine, and it can be instantly yours with PrimeWand Pearl. Ready to show your daughter or granddaughter that you can not only follow the TikTok beauty trends, but also help create them? Pearl skin is perfect for you.
With the help of an online teacher or tutorial, you can practice gentle movements that stretch, massage, and tone facial muscles to improve blood circulation and help to treat visible sagging. A Prime tip? Use alongside PrimeSkin Magic Repair for easy gliding and 9 active ingredients that will have your mature skin looking simply magical.
More peptides, more benefits for your over-50 skin. Stacking multiple classes of peptides creates prescription-grade results without the side effects, and what if we said that you can do it with only one or two products? Try PrimeEyes Hydrate which features with 5 types of multi-peptides, or PrimeLash Growth Serum for 4 that leaves your skin wanting more.
It’s like eveningwear, but for your wise eyes. Corals, peaches, and burnt oranges are the epitome of sophistication and style for silver queens…and it doesn’t hurt that these sunset shades help neutralize hyperpigmentation on all complexions. Grab the coral shade from 5-in-1 PrimeWands for the perfect gateway into the sunset colors craze.
Dewy and glowing skin is nothing short than divine, and it can be instantly yours with PrimeWand Pearl. Ready to show your daughter or granddaughter that you can not only follow the TikTok beauty trends, but also help create them? Pearl skin is perfect for you.
The over-50 skin exercise that’s better than Botox. With the help of an online teacher or tutorial, you can practice gentle movements that stretch, massage, and tone facial muscles to improve blood circulation and help to treat visible sagging. A Prime tip? Use alongside PrimeSkin Magic Repair for easy gliding and 9 active ingredients that will have your mature skin looking simply magical.
More peptides, more benefits for your over-50 skin. Stacking multiple classes of peptides creates prescription-grade results without the side effects, and what if we said that you can do it with only one or two products? Try PrimeEyes Hydrate which features with 5 types of multi-peptides, or PrimeLash Growth Serum for 4 that leaves your skin wanting more.
2024 has signaled the start of smart shopping. It seems like our community has woken up to the power of Prime bundles - effective best-sellers you adore, going at lucrative discounts, all year round. Here are the most purchased bundles so far.
PrimeLash Mascara sells out multiple times a month. And our queens are hooked to the convenience of having spares in their bags. Especially those with public-facing careers. Plus, the neat 10% off is a big draw.
PrimeLash Mascara + PrimeEyes Glide + PrimeWand Pigment. We showed you what the final look gives ... and that was enough. Stocks are dangerously low for this bundle. Be radiant, healthy, confident - in 3 easy steps.
Our skin zen kit. PrimeSkin Beauty Water + PrimeSkin Indulge. A rejuvenating, hydrating wake-up call with the glow of a mini peel. In your hands.
Our pro-age beauty community can’t get enough of PrimeEyes Glide.
And can you blame them?
It’s buildable, natural, ultra-buttery on wrinkled lids…and now in three beautiful new shades.
Mocha, Copper, and Golden are the go-to hues to harvest beautiful looks this season.
From a fall-approved Copper smokey eye to a Golden inner corner shimmer…
And don’t forget the cocoa-indulgent rich Mocha -- warm fuzzies in an eyeliner.
PRIMEEYES GLIDE EYELINER
It’s the world’s only pro-age eyeliner that expertly frames, lines, and defines…and the 3 new shades will be a hit.
PRIMELASH MASCARA
(Dark Brown)
While it delivers 3x lash length and volume in any shade, Dark Brown adds warmth and bronze vibes for a beautiful fall look.
PRIMEWAND NOURISH
Don’t let chapped lips, elbows, or cuticles win. This stick is packed with moisturizing actives made for mature skin.
PRIMEEYES GLIDE EYELINER
It’s the world’s only pro-age eyeliner that experly frames, lines, and defines…and the 3 new shades will be a hit.
PRIMELASH MASCARA
(Dark Brown)
While it delivers 3x lash length and volume in any shade, Dark Brown adds warmth and bronze vibes for a beautiful fall look.
PRIMEWAND NOURISH
Don’t let chapped lips, elbows, or cuticles win. This stick is packed with moisturizing actives made for mature skin.
