Eyebrow tips

Is It Possible to Get Your Pre-Menopause Brows Back?
A middle-aged woman with long brown hair smiles warmly, resting her cheek on her hand against a plain white background.

Follow these 5 science-backed tips for wow brows in your 50s, 60s, and beyond.

A pink number 1 is on the left, with a blue calendar and clock icon on the right, surrounded by blue curved lines on a light background.

1. Cultivate Patience.

Experts recommend leaving your brows as they are for a full cycle of three months.

Illustration of a woman massaging her forehead with both hands, eyes closed, and arrows showing circular motion. A pink number 2 is on the left side of the image.

2. Massage. Massage. Massage.

Gently rub and exfoliate the brow area. This removes dandruff clogging your follicles.

An illustrated eyebrow is outlined with a makeup pencil, with two dashed lines marking where to start and end shaping; a pink number 3 is in the top left corner.

3. Color Matters.

Gray/graying hair creates an illusion of unkempt, faded eyebrows. Fix this with pencils that contain pigments capable of sticking to wiry, coarse brow hair.

Illustration of three hair follicles with a dropper applying liquid to one follicle, surrounded by sparkles, and a pink number 4 in the upper left corner.

4. Invest in Peptides.

Research shows peptide extracts improve the appearance of eyebrows, even coaxing better growth.

Illustration of an eye and eyebrow with a makeup pencil filling in the eyebrow. The number 5 in pink appears on the left side of the image.

5. Use Brow Pencils For Real Hair-Like Strokes!

You’ve been through an endless parade of useless brow products. Including painful options like microblading. Hyped pencils don’t work cause of 4 reasons:

Have you struggled with any of these problems? 

A bold, pink X painted with broad, textured brushstrokes on a plain white background.

Most pencil tips are either chalky or they crumble

A bold, pink X painted with broad, textured brushstrokes on a plain white background.

They draw thick sharpie strokes

A bold, pink X painted with broad, textured brushstrokes on a plain white background.

Mature brows lose color. Regular pencil strokes look odd

A bold, pink X painted with broad, textured brushstrokes on a plain white background.

Smudging and frequent re-application. Such a pain

White logos of Vogue, Good Housekeeping, and Cosmopolitan magazines are displayed side by side on a blue background.
White text on a blue background displaying the logos for Vogue, Good Housekeeping, and Cosmopolitan magazines.

See It to Believe It! Steal These Transformations For Yourself in 2 Minutes a Day!

A split image of a smiling older woman, showing her face before (left) and after (right) using an ash brown eyebrow pencil. The after side features fuller, defined brows. Icons highlight ultra-fine pencil tip and hair-like strokes.
A split image showing a womans face before and after using a brunette eyebrow pencil. The left side shows sparse eyebrows, while the right side displays fuller, defined brows. Diagram highlights the pencil’s color and ultra-fine tip.
Close-up of a womans face split in half; left side labeled Before shows sparse eyebrows, right side labeled After Blonde shows fuller, defined brows with a makeup pencil and hair-like stroke illustration.

With the Best-Selling PrimeBrow Pencil. Programmed to Deliver Real Brow Hair-Like Strokes, Without Effort.

Several blue primebrow pencil eyebrow pencils are arranged diagonally on a white background, with visible shades labeled Brunette, Ash Brown, Blonde, and Silver Queen. Each pencil has a spoolie brush.

Sturdy Micro-Fine Tip

Neither too hard. Nor too crumbly and soft. This precise point deposits a little bit of pigment at a time, mimicking the exact thickness of healthy eyebrow hair. No matter how careless the strokes!

Four close-up images of different womens eyes and eyebrows, each applying eyebrow pencil in shades labeled: Brunette, Ash Brown, Silver Queen, and Blonde. Each shade matches the hair and brow color shown.

Natural Color Match

Rich pigments that aren’t harsh against pale skin.

Four shades meant to flatter and glam women over fifty. Two options just for graying brows. 

Four eyebrow pencils labeled primebrow pencil are arranged diagonally on a textured blue surface. Each pencil has a different shade, ranging from dark brown to light grey.

Incredible Staying Power

All-day wear – that’s what she said. 

Our testers are blown away by how water-resistant, smudge-proof, and long-stay PrimeBrow Pencil is! Thanks to our proprietary Magnetic Pigments™.

Works Equally Well For First-Timers & Pros. Meets All Your Brow Needs

A small black circle is centered on a light gray background, with a faint, slightly darker gray halo surrounding the circle.
Outline Your Brows

Ensure that the skin around your eyebrows isn’t oily or wet. Begin at the bottom edge of your brows with short feathery strokes. Follow your natural shape and arch.

A small black circle is centered on a light gray background, with a faint, slightly darker gray halo surrounding the circle.
Fill in Sparse Areas

Go for the spots with thinning or fewer hairs. Use upward strokes, mimicking the direction of natural brow hair growth.

A small black circle is centered on a light gray background, with a faint, slightly darker gray halo surrounding the circle.
Blend With the Spoolie

The spoolie diffuses unnatural or harsh lines, avoiding the penciled-in/stamped-on look.

Goodbye Excuses. Hello Arched Lovelies

What Women Are Saying About PrimeLash Mascara?

★★★★★

“Love this pencil. Goes on smooth and love the color.” - Darcia C.

★★★★★

“I usually use a brow gel but with very sparse brows its difficult to achieve a natural look. After trying various brow pencils I found them difficult to use and hard to achieve that 'individual hairs' look. But the PrimeBrow pencil is so easy to use, it glides on with perfect strokes every time.” - Julie J.

★★★★★

“I really like it. It goes on easily. It is slim and with my arthritic fingers easer to handle than the thicker ones.” - Norma H.

★★★★★

“I love it. It is a perfect color for me. It stays on all day and looks natural. After chemo, I do not have brows and they never came back so it was important for me to have close to natural look. Thank you.” - Gail J.

30-Day Money Back Guarantee. No Strings Attached.

One of the many benefits of shopping Prime Prometics products.

A blue dollar sign inside a circle with an arrow curving around it, symbolizing a financial transaction, refund, or money transfer on a light gray background.

No-questions-asked money back guarantee

Blue icon of two open hands holding a heart with a person symbol inside it, representing care, support, or community assistance.

Best-in-class customer service

A blue icon of an open mascara tube with a wand and three sparkling stars, set against a light gray background.

Products made specifically to flatter women over 50

A blue icon of a web browser window with a large star in the center, on a light gray background.

A brand loved by Vogue, Cosmopolitan, and Good Housekeeping

A light blue awareness ribbon, symbolizing support and raising awareness for causes such as prostate cancer and mens health, displayed on a plain light background.

A portion of profits donated to support chemo warriors (at no additional cost to you!)

FAQs

Absolutely. PrimeBrow Pencil is a rare find for women with sparse or thinning brows. But it is a literal savior for queens who have lost most of their brow hair to disease, medications or chemotherapy. 

Here’s why: 

  1. The sturdy, micro-fine tip does the heavy lifting. It is pre-programmed to deliver the right amount of easy glide, creamy formula with Magnetic Pigments™ (very long-stay). And it lays this pigment in strokes that closely mimic the appearance of healthy brow hair. 
  2. Even if you must conjure up a pair of eyebrows - from scratch - you have the very best shot at achieving your desired look with the PrimeBrow Pencil. Without jumping through multiple hoops. 
  3. The shade range is our real triumph. 4 true-to-tone colors that cater to blondes, brunettes and even women with gray or graying brow hair. 
A collage shows close-ups of four womens eyes and brows before and after eyebrow color treatments: Silver Queen, Brunette, Ash Brown, and Blonde shades. Each after photo shows darker, fuller eyebrows.

Most brow pencils put the onus of adjusting the thickness and intensity of strokes on you. Mature women grapple with dimmed vision and hand tremors to some degree. 

Precise, intricate work isn’t quite their forte. 

This is why PrimeBrow Pencil comes pre-programmed to deliver the exact right volume of product, in strokes of natural-hair-like thickness. It does the fiddly bits for you. 

Nine blue eyebrow pencils with spoolie brushes, labeled in different shades (Blonde, Ash Brown, Brunette, Silver Queen, etc.), are arranged neatly on a white background.

There are three reasons why eyebrow pencil strokes don’t stick. 

  1. The skin around your brows is oily or wet. If this is the case, wipe with a clean tissue. Allow any creams/serums you’ve applied to be fully absorbed. 
  2. There isn’t enough pigment in the eyebrow pencil. The combo of our creamy, easy-glide formula with rich Magnetic Pigments™ and the micro-fine tip deposits the right volume and intensity of product, in real hair-like strokes.  
  3. The tip is too hard. The tip gracing your PrimeBrow Pencil emerged victorious from among hundreds of prototypes. The firmness, the texture, the hold -- all the parameters are fine-tuned to perfection for easy, quick yet long-stay work everyone will compliment you for.

Magnetic Pigments are a special class of safe, protective coating make-up pigments that latch onto hair and skin, for significantly better staying power compared to regular alternatives. These pigments also retain vibrant color over time, being less prone to fading.

PrimeBrow Pencil lasts the entire day.. 

  • It is water-resistant 
  • It is smudge-proof 
  • It is sweat-proof 

Most importantly, the Magnetic Pigments™ latch onto mature skin and brow hair for incredibly long-stay wear. This is the same class of pigments you swear by in PrimeEyes Glide. 

The main ingredients are as follows: 

C10-18 Triglycerides, Hydrogenated Soybean Oil, Synthetic Fluorphlogopite, Triethoxycaprylylsilane, Hydrogenated C12-18 Triglycerides, Paraffin, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Synthetic Japan Wax, Tocopherol, Hydrogenated Castor Oil Dimer Dilinoleate, Hydrogenated Castor Oil, Neopentyl Glycol Diheptanoate,Sunflower Seed Oil Glyceride, Caprylyl Glycol, and assorted skin-safe pigments. 

Our pencil is made for your lifestyle. 

  1. It offers expert-level brow outlining and detailing in lazy strokes. 
  2. It is pre-programmed to be a winner. Doesn’t put the onus of getting it right on you. 
  3. Be out the door in minutes… 
  4. Enjoy a defined yet natural look - for up to 12 hours. 
  5. Met Magnetic Pigments™ before? They won’t abandon your brows, till you ask them to (easy removal with PrimeSkin Beauty Water) 
  6. Smudge-proof, sweat-proof, water-resistant! 

A more youthful, animated face sounds like a tall order. 

Who knew something as simple as a pencil was the solution?

A hand holding a light blue awareness ribbon, with the ribbon extending and curling on a solid light blue background.

Cosmetics with a Cause

How Your Purchase Makes a Difference

For every product you purchase, we donate to help a woman thrive.

A light blue awareness ribbon is illustrated on a soft blue circular background.

Fight Cancer

Equipping charities that help breast cancer survivors live with dignity.

Blue outline of two hands holding a heart, set against a light blue circular background. The image suggests care, support, or giving.

Salute Women On Frontlines

Expanding our drive to support women on the medical frontline.

A blue line drawing of a computer monitor displaying a large information icon, represented by a lowercase i, on a light blue circular background.

Stop Misinformation

Investing in bodies that print accurate information to educate mature women.

A simple blue line drawing of an atom with three elliptical orbits and three small circles representing electrons, centered on a light blue circular background.

Commission Research

Choosing the best talent in R&D to design cosmetics that use science to heal.