SEASON OF GIVING GOT GENEROUS
SEASON OF GIVING GOT GENEROUS
November is in the rear view mirror.
We survived Thanksgiving and Black Friday to live another year!
Three weeks of scrambling, hundreds of cups of coffee, several stock out emergencies later -- here is what you silver queens LOVED from Prime.
November is in the rear view mirror.
We survived Thanksgiving and Black Friday to live another year!
Three weeks of scrambling, hundreds of cups of coffee, several stock out emergencies later -- here is what you silver queens LOVED from Prime.
Best Discounts of 2022
Best Discounts of 2022
We wanted to make the festive season extra special.
It was a thank you to you. For holding our hand and helping us grow.
We grow -- the good we do together also compounds.
Every sale made in the Black Friday shopping bash will help in some small way to improve the quality of the beauty solutions we bring you. Plus, the lives of Cancer warriors the world over.
It was 20% OFF everything. 30% OFF massive bundles. PrimeLip Gloss (FREE) in our hot new launch of Prime Purse.
Missed it all? Just wait. We have something (even) more exciting in the pipeline.
(--Psst… It’s Prime’s most awaited launch, ever! And it’s about to drop--).
Don’t want to miss it? Make sure our emails are in your Primary tab.
We wanted to make the festive season extra special.
It was a thank you to you. For holding our hand and helping us grow.
We grow -- the good we do together also compounds.
Every sale made in the Black Friday shopping bash will help in some small way to improve the quality of the beauty solutions we bring you. Plus, the lives of Cancer warriors the world over.
It was 20% OFF everything. 30% OFF massive bundles. PrimeLip Gloss (FREE) in our hot new launch of Prime Purse.
Missed it all? Just wait. We have something (even) more exciting in the pipeline.
(--Psst… It’s Prime’s most awaited launch, ever! And it’s about to drop--).
Don’t want to miss it? Make sure our emails are in your Primary tab.
How to Remove Mascara When You’re Over 50
How to Remove Mascara When You’re Over 50
Mascara removal shouldn’t be a struggle.
Pulling, tugging, rubbing -- resulting in lash loss, droopy lids, and under eye damage.
Great lashes can do a lot of heavy lifting, transforming your look in seconds.
But you must protect your sensitive “assets” if you want to be more gorgeous with the years.
This is why we’ve assembled a no-fuss mascara removal guide for silver queens.
“I love the fact that this guide went on to talk about multiple different ways to remove mascara. Did not feel like a pitch for your make-up remover. Genuinely helpful stuff… “ - Shelly, Prime Community Member
Mascara removal shouldn’t be a struggle.
Pulling, tugging, rubbing -- resulting in lash loss, droopy lids, and under eye damage.
Great lashes can do a lot of heavy lifting, transforming your look in seconds.
But you must protect your sensitive “assets” if you want to be more gorgeous with the years.
This is why we’ve assembled a no-fuss mascara removal guide for silver queens.
“I love the fact that this guide went on to talk about multiple different ways to remove mascara. Did not feel like a pitch for your make-up remover. Genuinely helpful stuff… “ - Shelly, Prime Community Member
4 Ageless Beauty Tips for Everlasting Grace
4 Ageless Beauty Tips for Everlasting Grace
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Hiding wrinkles draws more attention to them. Let your sensitive skin breathe. Protect it from the sun with complexion cream.
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Go for sculpting action. How? Not with surgery, of course. Did you know your brows can frame your face and lift signs of sagging? Full, arched brows are possible at home. With a convenient product like PrimeBrow Complete. Where you don’t have to master anything. Just stroke on and you’re ready.
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Play up those eyes. Apply a couple of coats of navy mascara to your top lashes. When you layer with navy, the finish is unbelievably natural. Give your bottoms the barest hint of subtle brown mascara. Now you have huge lush lashes, and open, inviting eyes. Watch women half your age squirm!
Adorn your mouth with a pout. Pump hydration into your lips with a Hyaluronic Acid rich lip balm. Next, add a dash of color. If the lipstick you choose is creamy (not greasy), then darker colors won’t look harsh or loud. And darker shades give body to your pout. Top it off with a non-sticky, glimmering gloss. Done well, you enjoy up to 2x-3x visible lip plumping
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Hiding wrinkles draws more attention to them. Let your sensitive skin breathe. Protect it from the sun with complexion cream.
-
Go for sculpting action. How? Not with surgery, of course. Did you know your brows can frame your face and lift signs of sagging? Full, arched brows are possible at home. With a convenient product like PrimeBrow Complete. Where you don’t have to master anything. Just stroke on and you’re ready.
-
Play up those eyes. Apply a couple of coats of navy mascara to your top lashes. When you layer with navy, the finish is unbelievably natural. Give your bottoms the barest hint of subtle brown mascara. Now you have huge lush lashes, and open, inviting eyes. Watch women half your age squirm!
Adorn your mouth with a pout. Pump hydration into your lips with a Hyaluronic Acid rich lip balm. Next, add a dash of color. If the lipstick you choose is creamy (not greasy), then darker colors won’t look harsh or loud. And darker shades give body to your pout. Top it off with a non-sticky, glimmering gloss. Done well, you enjoy up to 2x-3x visible lip plumping
Simplify Your Make-Up Routine
Simplify Your Make-Up Routine
The more clutter you carry in your make-up bag, the more you struggle to come up with cohesive, dazzling looks.
Choices are great… but too much information (and too many products) spoil the broth.
You should have a few staple cosmetics to enhance your best features. Products you know work, always.
Prime prides itself on creating beauty solutions that do what’s advertised on the package.
And we got together with our in-house make-up artist to assemble this short guide, all about simplifying your make-up regime for MAX impact.
The more clutter you carry in your make-up bag, the more you struggle to come up with cohesive, dazzling looks.
Choices are great… but too much information (and too many products) spoil the broth.
You should have a few staple cosmetics to enhance your best features. Products you know work, always.
Prime prides itself on creating beauty solutions that do what’s advertised on the package.
And we got together with our in-house make-up artist to assemble this short guide, all about simplifying your make-up regime for MAX impact.
Speaking of Simple, Convenient, Effective -- We Are Dropping One Product That’ll DECLUTTER Your Make-Up Bag…
Speaking of Simple, Convenient, Effective -- We Are Dropping One Product That’ll DECLUTTER Your Make-Up Bag…
The biggest Prime launch of 2022 is on the horizon.
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Make sure our emails land in your “Primary” tab (especially if you’re on Gmail).
Prime Prometics is added to your email inbox address book.
You don’t want to miss this!
The biggest Prime launch of 2022 is on the horizon.
-
Make sure our emails land in your “Primary” tab (especially if you’re on Gmail).
Prime Prometics is added to your email inbox address book.
You don’t want to miss this!
How Your Purchase Helps Us Give Back
FIGHT CANCER
Equipping charities that help breast cancer survivors live with dignity.
SALUTE WOMEN ON FRONTLINES
Expanding our drive to support women on the medical frontline.
STOP MISINFORMATION
Investing in bodies that print accurate information to educate mature women.
COMMISSION RESEARCH
Choosing the best talent in R&D to design cosmetics that use science to heal.