We’re looking for an experienced Copywriter who knows how to turn insights into scroll-stopping, conversion-driving copy. If you’ve worked on ad angles, rewritten landing pages for higher CVRs, and optimized email copy based on CTRs or RPV — you’re in the right place.
You’ll be the go-to copy partner for our growth marketing and email teams — working across paid ads, web pages, funnels, emails, and promotional campaigns.
What You’ll Do
- Craft messaging for performance-driven landing pages, funnels and product pages
- Carry out extensive research and turn it into high-performance advertorial content
- Write copy for paid ads across Meta and other paid media channels
- Work with our Growth Manager and Web PM on growth hacking initiatives
- Develop promotional, educational and DR email copy
- Collaborate with the creative team to brainstorm and test new ad angles and hooks
- Analyze campaign results and use insights to improve messaging and structure
- Ensure all copy aligns with our tone and speaks clearly to our audience of women 50+
- Support launches, promo campaigns, and evergreen funnel iterations with copy that drives action
What We’re Looking For
- 2+ years of copywriting experience in a performance marketing environment
- Deep understanding of what makes copy convert
- Ability to write across a range of formats — ads, landing pages, upsells, emails, quizzes, product pages
- Excellent written and spoken English
- Proactive mindset and strong ownership of projects and deadlines
- Comfortable using performance data to inform and iterate your work
- Bonus: Familiarity with frameworks like AIDA, 4Ps & ACCA
Other information
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Salary is negotiable based on skills and experience
- Offices in Riga and Vilnius
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Work setup: Remote, hybrid, or on-site — depending on the applicant’s location
