Elegant Shimmery Eyeshadow For Women Over 50.

You’ve Asked For Two Years: It’s Here!

Meet PrimeEyes Brightener.

**Shop before anyone else

Lovely wash of color with exciting radiance. Diffuses fine lines for smoother lids. Gives the impression of a quick eye lift.

Powder Shadows Will Never Be This Good


We get you. No one wants to fiddle around with a palette of powdery shadows.


With PrimeEyes Brightener, it’s a couple of swipes and you’re ready to sparkle.


  • Erases tiredness from your face

  • Lifts, opens & illuminates mature peepers

  • Creates a shimmery wash of color

  • Long-stay, smudge-proof, water-resistant

Lined Lids?

Buttery jojoba oil-enriched base for smooth application and a silky, natural finish. Gleaming light-reflecting particles blur the look of wrinkles on mature eyelids.

Hurried Make-Up?

You aren’t a make-up pro. And you shouldn’t have to be one. Blend with your fingers. Long-stay. Stays put. Doesn’t clump under the loose skin of hooded eyes. Ups your X factor on short order.